Can’t think of what to give ‘em this year? How about something fun from a place that they adore? Not only is Chattanooga known for its beautiful outdoors and vibrant downtown, but also the variety of companies, artisans and attractions that sell some pretty neat stuff. From cookware to garden accessories, eccentric snacks and more, there’s […]
After exploring Rock City’s Enchanted Trails, discover Lookout Mountain’s other scenic paths. Lookout Mountain boasts over 30 miles of pristine trails in the Chattanooga area, providing a variety of adventures to choose from. Looking for a simple hike or a trail to push your limits? There’s a trail for everyone on Lookout Mountain—you just need […]
Rock City is an enchanted place, With folks visiting at their own pace. Among the rocks and between the trees Float tales of fun with friends & families. Enchantment and wonder are felt by all Including creatures, big and small. Human, gnome, tree or rock Occasionally monarchs to Rock City flock. Amongst the gnomes is […]
Imagine trips to Rock City as part of your routine! Morning walks through Grand Corridor, whimsical trips through Fairyland Caverns or sightseeing from Lover’s Leap are just a few of the adventures that you can experience again and again and again, with a 2026 Pass. Rock City’s 2026 Pass is on sale now at the lowest […]
Once upon a time in Rock City there was a Magic Valley. Here lived the legendary Stone Witch, Galoochee. She stoically kept a steady eye on the mystical property caring for all life within Rock City. While only her face was visible, her presence was always felt. Her companions and helpers were the gnomes. […]
Advertising is flashy and fickle: one day you’re remembered, the next you’re forgotten. Staying top of mind is the goal—but it’s hard work that requires out-of-the-box ideas. For decades, Rock City’s unconventional advertising, like barns and birdhouses, have created brand recognition like no other. In the mid-1930s advertising was still rudimentary—newspaper ads, wall murals, hand-painted […]
Resident gnomes step into spotlight in logo and activation LOOKOUT MOUNTAIN, Ga. (Aug. 7, 2025) – A new era begins for the beloved mountaintop attraction, Rock City, as it debuts a visual rebranding with longtime resident gnomes front and center. The new logo, color palette and typography will distinguish the historic attraction from its parent […]
Did you know that the Appalachians are the oldest mountains in the world? That’s part of what makes them so special. Rock City is a part of this ancient range and we’re no stranger to the mystical atmosphere that drifts through our cliffs and among our trails. Since the dawn of the Tennessee River and […]
Rock City is celebrating Christmas in July by launching ticket sales for Chattanooga’s favorite holiday tradition, the Enchanted Garden of Lights. On July 25, 26, and 27, any tickets purchased for the holiday light event will receive an any tickets purchased for the holiday light event will receive an automatic $5 discount applied at checkout. Rock City’s […]
Long before Rock City was built in 1932, Lookout Mountain, Georgia captivated the minds of many, with tourists, developers, and even Civil War armies setting out to conquer its slopes. Even prior to the Civil War more than 75,000 tourists a year were visiting the top of ‘Lookout’ to take in the natural beauty and […]
